How I Learned the Secrets of Success in Selling by Frank Bettger
How I Learned the Secrets of Success in Selling by Frank Bettger Book Summary
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- About Frank Bettger
The amazing story of a man who rose from utter failure to overwhelming success in just a few years-and the simple secrets he used to do it.
A failure as a life insurance salesman at the age of twenty-nine,Frank Bettger became in the following years one of America's outstanding successes. Here are his personal experiences and the principles of selling as he applied them, that made him one of the country's greatest salesmen.
Here are the 13 principles that enabled Frank Bettger to rise from being an unsuccessful professional baseball player to the point where he was acknowledged to be one of the great salesmen of his day-a sales expert.
REVIEWS:
"Here it is-the most helpful and inspiring book on salesmanship that I have ever read. It will be helping salesmen whether they are selling insurance, or shoes, or ships, or sealing wax, long after Frank Bettger has passed away."
Dale Carnegie
"I recommend this book to salesmen of insurance or anything else...it is easy to read, full of practical advice and capable of stiffening the back and the jaw of any man or woman who sets out to heat the world and doesn't quite know how to go about it. There are millions of them."
Insurance News
How I Learned the Secrets of Success in Selling Book Details
| Book Name | How I Learned the Secrets of Success in Selling |
| Genre | Personal Finance |
| Author | Frank Bettger |
| Published | 21 December 2011, Wednesday |
| Price | $9.99 |
| E-Book Size | 1.81 MB |
How I Learned the Secrets of Success in Selling by Frank Bettger Book Reviews
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Franklin Lyle "Frank" Bettger (1888–1981) was an American self-help author and the father of longtime actor Lyle Bettger. Life and career Baseball Bettger played Major League Baseball with the St. Louis Cardinals in 1910 under the name Frank Betcher. He started out his career playing for Johnstown, Pennsylvania in the Tri-State League, making US$175 a month in 1907 (equivalent to $5,496 in 2022). While there, he was demoted. Disappointed, he asked the manager why he was demoted. The manager responded that he lacked enthusiasm. Bettger told the manager: "I'm just trying to hide my nervousness." The manager advised: "Try something else. That's not working."From that moment on, he played with vigorous enthusiasm. Starting with a D League team in 1908 at just US$25 a month (equivalent to $814 in 2022), it wasn't long before he proved himself, and he signed with the Connecticut State League for US$185 a month (equivalent to $6,026 in 2022). Two years later, in 1910, he had worked his ....
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