Social Media Strategy by Scott Steinberg

Social Media Strategy by Scott Steinberg Book Summary

BOOK SCORE
4
TOTAL RATINGS
219
BOOK PRICE
Free

Planning a social media strategy for your business, company or non-profit? Give your marketing, advertising and social network campaign a shot of adrenaline with this insider's guide. A complete handbook on how to plan awe-inspiring content marketing, influencer marketing and inbound marketing programs, it's a must-see for Fortune 500 leaders, small businesses and mid-size firms alike. Featuring expert hints, tips and advice for organizations and brands looking to connect online via Facebook, Twitter, LinkedIn and other online platforms, including both non-profits and corporations, bestselling business author Scott Steinberg breaks down the new secrets to social media success inside. Through expert advice and training, your company will learn how to: 

• Plan stunning social media, marketing and PR campaigns 
• Measure ROI on social networks such as Facebook, Twitter and LinkedIn 
• Connect with online customers and turbo-charge sales and revenue 
• Build brand awareness and public support 
• Boost online traffic, increase conversions, and slash advertising costs

Social Media Strategy Book Details

Book Name Social Media Strategy
Genre Marketing & Sales
Author Scott Steinberg
Published 18 March 2014, Tuesday
Price Free
E-Book Size 787.89 KB

Social Media Strategy by Scott Steinberg Book Reviews

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Mbimbe

6 Stars. Easy to read/follow! I pretty much highlighted everything in this book, super helpful

JerichoCV

Good read. Definitely worth a read if your building a brand

PtownCasey

Short, concise and valuable. Scott's advice and counsel here is both insightful and valuable. As I lay in bed having just finished these 19 pages I feel as though I have learned something. Very rare in most reads on social. With his 10 commandments and 8 ways to accomplish it, I feel as though I have an agenda and action items to boot. Now I wanna ask permission to use some of this material in a good blog on the subject.

Drewnoviews

It was a good short read. I was straight to the point and a solid read if you’re looking for a strategy in the social media world. Only reason I wouldn’t give 5 starts is because I felt the book could’ve had a solid first hand example to approach. I’m also a big believer in Instagram is a more intimate social media site that can lead to being more successful. Would’ve like to hear about that. But still a good read!

Wordthirsty

Best Short Read Ever!. I did not realize this book was a pamphlet. I was enthralled enough that I was ready to purchase after finishing the ‘sample.’ There’s more quality info in these few complimentary pages than most so-called gurus would dare to divulge in a $497 course. Down with the gurus and their shell games. Kudos to people who actually know something about something.

GQ_Vandenberg

Good. While this short book has some very solid insights, it does miss some real life examples to let the reader fully understand how to attack certain bullet points.

The Other Brother guy

Social Media Strategy. Very nice overview an down to earth objectives! Creates a useful filter to view your own campaigns from. Recommend to any social media manager who wants to see how their campaigns stack up! Darrell Phillips - UX enthusiast

SocialBloom

Good start but lacks quantity. This is a fantastic book including many different ideas, how-to's, etc.. to incorporate into your business. I found the information to be repeating however and was astonished the book was less than 50 pages. I believe this could be an amazing best seller if it was just a bit longer.

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Jajjkq. Batman

Diesel ArTiiC

Meh. Great Points but this is a blog post - not a book.

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Scott Steinberg - Social Media Strategy Comments

5 Books like Social Media Strategy (Scott Steinberg)

About Author "Scott Steinberg"

Sly Cooper is the title character of the Sly Cooper video game series, developed by Sucker Punch Productions and Sanzaru Games for the PlayStation 2, PlayStation 3, and PlayStation Vita consoles. Sly is an anthropomorphic raccoon who is descended from a long line of master thieves and uses his skills, with the help of his long-time friends Bentley and Murray, to pull off heists. Conception and creation Sly Cooper was illustrated by Scott Steinberg with art direction by Dev Madan. The first concept of Sly was to be a thief. Scott Steinberg made different designs such as a pillow or alien, each with their own different personality. The choice to make him a raccoon was settled when the development team found it humorous for a raccoon to wear a thief mask. During the design stage, different staff members of Sony gave different inputs leading Scott Steinberg to make multiple designs that filled an entire folder. Sony of America wanted him to be "cool", Sony of Japan wanted him to be ....

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